Posted on November 14, 2012
Last winter, the U of M Men’s Glee Club took steps to enhance our presence in social media by creating an official, club-run Facebook page. Since, then the page has grown to over 650 likes, and has reached a maximum of over 12,000 people in a single week.
Much of this success is in response to a recent competition that has started between several glee clubs with whom we have established relationships. The competition, deemed “The Battle of the Glee Clubs,” is a competition between the glee clubs of the University of Michigan, Notre Dame, and Yale to see whose page can receive the most new likes. The competition began late last month and ends December 1st. Notre Dame is currently in the lead, UMMGC is in second, and Yale remains in last place.
Our excitement to expand our social media presence is only paralleled by our excitement to strengthen our relationship with both Yale and Notre Dame Glee Clubs. We were fortunate enough to sing with the men of Notre Dame last year during our winter tour and are looking forward to singing with Yale’s Glee Club as we travel to the East Coast for our 2013 Spring Tour.
Despite our current standing behind Notre Dame, the event has thus far been an outstanding success. We have received over 300 new Likes and are reaching the more people everyday. With our 153rd Fall Hill Concert fast approaching, it is exciting to see the tangible results of this increase in virality.
Major Media Manager